Burberry — My Burberry
Essence
My Burberry is Francis Kurkdjian’s 2014 trench-coat floral: a London garden after rain built from sweet pea, bergamot, quince, freesia, geranium, rose, and patchouli. Its polished dewy character translates Burberry’s outerwear imagery into a modern designer EDP.
Scent Profile
Bergamot and creamy sweet pea give the opening a fresh, slightly tart floral lift. Golden quince supplies the distinctive fruity twist, while green geranium keeps the rose, freesia, and quince heart from becoming simply sweet. Damask and centifolia rose become more prominent in the drydown. Patchouli and an amber-musk foundation give the scent its polished, rain-tipped floral finish. The green note can feel crisp and garden-like or sharp, particularly in cold dry air.
Performance
The EDP ranges from moderate to strong, with formulation era and skin chemistry shaping the result. Earlier bottles are often credited with fuller sillage and longer wear; more recent bottles are reported as less reliable. The EDT is intentionally lighter.
Wearing Context
This is a polished daytime floral for cool, wet, transitional weather. It works for office wear, brunch, and everyday use, and reads elegant rather than overtly seductive. Heat can make the floral-green structure feel too assertive.
Comparisons & DNA
Dior J’adore is a useful modern watery-floral reference, though My Burberry is greener and centered on quince and rose. Chloé Eau de Parfum shares a dewy-rose direction but not the same garden greenery. Burberry Body shares family traits, while My Burberry Blush is the sweeter, fruitier flanker. Guerlain Après L’Ondée offers a more classical interpretation of the after-rain idea.
Reception
Reception is broadly positive for its elegant, clean, rain-soaked floral effect and accessible sophistication. The disagreement concerns originality and sharpness: some find it busy, shampoo-like, or too floral, while others value the crisp quince and geranium contrast. Value is generally favorable because it is broadly distributed and often discounted.
Versions & Reformulation
The original EDP spawned an EDT, Black, Blush, festive editions, and other limited variants. Wearers often associate a perceived change in the original with the 2017 Burberry Beauty license transition, though no detailed formula change was publicly specified. Black is darker and sweeter; Blush is fruitier.
Acquisition Notes
My Burberry is a mass-prestige EDP, usually available in several sizes and often below boutique pricing. The original gabardine ribbon and horn-look cap are collectible presentation details. Sampling helps distinguish the EDP from the lighter EDT and check a current bottle’s performance.
Notable Facts & Lore
- Francis Kurkdjian composed My Burberry with Christopher Bailey.
- The brief was a woman in a honey-colored trench coat in a London garden after rain.
- The bottle ribbon uses Burberry gabardine and the cap recalls trench buttons.
- The launch campaign featured Cara Delevingne and Kate Moss.