Lancôme — Trésor In Love
Essence
Tresor In Love is a discontinued 2010 peach-and-rose successor to Tresor, designed as a cleaner, airier fruity floral rather than a plush powdery classic.
Scent Profile
Nectarine, pear, pink pepper and bergamot give the start a juicy, fresh profile. Peach, rose, jasmine and violet form a soft floral heart, and musk with Virginia cedar keeps the drydown clean and sheer. The result is a dewy peach-rose scent with more brightness than density. It does not carry the heavy, cosmetic structure of the original Tresor. That difference is the point: it is a youthful, pastel fruity floral with a lightly woody musky base.
Performance
Performance is its main limitation. It generally stays close to the skin and often becomes faint after a few hours, though it can cling longer to clothing. Generous application can help, but the profile is fundamentally soft.
Wearing Context
Spring and summer daytime wear suit it best. It is useful for office settings, casual days and gentle romantic occasions, with a young, approachable feminine character. Its modest trail makes it less suited to cold-weather evenings.
Comparisons & DNA
The original 1990 Tresor is its most important reference: In Love is intentionally lighter and less plush. Chanel Coco Mademoiselle is a sharper comparison, though In Love lacks its patchouli backbone. Dolce and Gabbana The One shares some peach-nectarine territory, but In Love is sweeter and more floral.
Reception
Opinion divides between charm and genericness. Fans enjoy its prettiness, romance and easy wearability, while critics find it floral-shampoo-like and insufficiently connected to the Tresor name. Its discontinuation has made it a favorite of people seeking a light peach-rose signature.
Versions & Reformulation
Tresor In Love was discontinued. The 2012 La Coquette limited edition is reported to be olfactorily identical. There is no documented reformulation of the original; discontinuation is the meaningful lifecycle event.
Acquisition Notes
It now appears through remaining stock, discount sellers and the secondary market. Since performance is already gentle, bottle age is worth considering. Samples and partial bottles are a practical route before paying a scarcity premium.
Notable Facts & Lore
- The campaign was fronted by Elettra Rossellini Wiedemann.
- It appeared in the 2012 film The Vow.
- The launch linked back to the original Tresor’s campaign history.
